Do you often put your fingers on the keyboard and you don't know where to start?
Do you wonder what's the best way to write so it doesn't sound like a template?
Do you find it hard to focus when you receive an email full of long paragraphs?
Do you remember being taught that you need to impress people with your writing?
Don't worry, you're not alone.
In this interactive webinar, we will discuss the frustrations you face as a writer and as a reader. I'll share with you some simple techniques that can make a big difference to your email and business writing, as well as the results you receive.
You'll learn why business writing is very different to academic writing. I'll share with you the main principles of using plain English, and the benefits you can gain from doing so. You'll also learn a great formula to structure messages that will help you every time you write, and it will help your readers too.
Using a reader-centred approach to your writing, you'll gain confidence in crafting concise, understandable messages that are acted upon and get the right results.
In this interactive webinar, we will cover:
- Reader and writer frustrations - what are yours?
- Features of good and bad business writing
- How structure can help you as well as your reader
- One key error most people make when writing messages
- 4 key principles you can use today to improve your written messages
- The benefits of writing using plain English
This is not just a 'sit and listen to me talking' webinar. You'll be fully involved as if you are in a live training. You can ask questions and get involved in discussions. And all this from the comfort of your own desk!
Most people today spend approximately 20-25 per cent of their time writing. Email and business writing skills have never before been so crucial.
However, studies reveal that many messages are unclear, confusing, and long-winded.
As a result, workers are losing hours reading messages, missing key information, wasting time and making errors.
The fact that you clicked on this link means that you want to improve your writing skills. You want to write great messages that look and sound professional. They will present you and your organisation in a positive light. They will help people feel good about communicating with you. They will also help you achieve the right response and get great results.
Sign up for my complimentary webinar now and I'll show you how!
With over 30 years training communication and business writing skills, I've trained thousands of employees in global organisations like Fuji Xerox, Toyota, EZ-Link, AIA, BNP Paribas, Singtel, and many more. I know the challenges you face in your workplace writing, and I want to help you to fix them.
And if you are still hesitating, know this... you will not only gain great tips from spending an hour with me on this webinar, you will also receive a free checklist to guide you on how to improve your business writing. Don't miss out!
I hope to see you in my free, live webinar.
Special Bonus for
Live Attendees
Bonus 1
My special checklist 'Top 10 Reasons Why Your Writing Doesn't Work and What You Can Do About It'.
You'll learn the importance of keeping the reader in mind. You'll find out why passive voice worked 50 years ago but it doesn't work today. You'll discover why we have to get rid of decades-old writing like... well, you'll find out in the checklist. And so much more.
Bonus 2
You'll also receive my 34-page ebook '25 Success Strategies to Supercharge your Email and Business Writing Skills'. These super successful tips will help you to develop great style and write clear, concise messages that will get great results. And when your messages look good, you and your organisation will look good too.
ABOUT SHIRLEY
Shirley Taylor has established herself as a leading authority on communication and business writing skills. She has written 12 books on communication and business writing skills. The seventh edition of her international bestselling book Model Business Letters, Emails and Other Business Documents has sold over half a million copies worldwide and has been translated into many languages.
Originally from the UK, Shirley has lived and worked in Singapore, Bahrain and Canada. Shirley is now Founder and CEO of STTS Training Pte Ltd in Singapore.
She is now a sought after speaker and trainer with a friendly, down-to-earth speaking style. She's passionate about helping people to grow and commit to change. In her presentations and training, Shirley shares useful strategies that audience members can use immediately back at the workplace.
Shirley is creator of Business Writing That Works, a state-of-the-art, interactive virtual training program that helps people communicate more effectively, productively and profitably.
Shirley was the 2011-12 President of Asia Professional Speakers Singapore, and she is currently serving as 2017-18 President-Elect of the Global Speakers Federation.
With over half a million copies sold worldwide, the 7th edition of Shirley's international bestselling book Model Business Letters, Emails and Other Business Documents has firmly established itself as the definitive guide to clear and effective business writing. It's probably the most effective guide you'll find to help you put the key rules of good business writing into action.
